MASTER THESIS AMBIDEXTERITY

Limitations and Avenues for Future Research. Following their study, performance management practices foster business members to strive to create high quality results, whereas social support management procedures provide people with the confidence and security to pursue their tasks. As noted above, compared to structural ambidexterity, contextual am- bidexterity clearly focuses on the individual level in order to solve the exploration- exploitation tension. Compiled by the author In the spatial separation model see figure 3 , units are spatially divided into explora- tion and exploitation tasks by either location or function. The analytical path of this paper consists of three parts, each focusing on a theoretical pillar. Explora- tion could easily be confused with adaption and exploitation with alignment and therefore be used synonymously. First the general underlying research questions, which are to be answered in the course of the study, are stated.

Randomly pursuing different ideas and hoping that at least one of them can turn into something innovative is not enough anymore. In here, the innovation strategy is aligned with the long-term strategy of the PEPP-group and an innovation It will compile and highlight the emerged knowledge from past research in such way, that information is easily feasibly and quickly accessible for readers. Scientific progress is inert and suffers from its ob- scurity. While the exploration-exploitation model prompts the organization to action, in the adaptability-alignment model the organiza- tion rather passively attempts to overcome short- and long-term managerial challenges. Ambidexterity can be investigated on several levels of analysis or can be approached from different perspectives, making existing studies hard to compare and relate to each other. Continuum View Figure

Another approach to solve the exploration-exploitation tension was introduced in by Gibson and Birkinshaw. Punctuated Equilibrium Model and Vacillation Source: Managing Evolutionary and Revolutionary Change and proposed that organizations need to simultaneously pursue exploration and exploitation to be ambidextrous.

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Hence, in the contextual ambidexterity model, social means such as socialization, hu- man resource, and team-building practices are much more prominent than in the structural ambidexterity model. Since ambidexterity is a multidisci- plinary model that comprises both, the concept of exploration and the concept of exploitation of organizations, some of the reviewed papers solely addressed one of the mentioned con- cepts.

master thesis ambidexterity

Compiled by the author. Research has found a positive relationship be- tween ambidexterity and firm performance and therefore long-term success He and Wong,Birkinshaw and Gibson,Jansen et al.

A framework that combines design thinking and foresight activities to support corporates in fast-paced innovation times. The authors discovered simultaneously aligned and adapted business units to report higher firm performance than their non-ambidextrous competitors.

Deficits of the Ambidexterity Research Field 7. He stated that companies are required to establish dual, ambidextrous struc- tures in order to prevail not only in current, but maaster in future markets.

Organizational Ambidexterity. A Managerial Act of Balance

Depending on environmental conditions, they found a curvilinear relationship between an ambidextrous business strategy and firm performance. The punctuated equilibrium model, for instance, also utilizes the exploration- exploitation construct to pronounce a possible solution for the above-mentioned organization- al trade-off situation.

March,Kyriakopoulos and Moorman,Gupta et al.

master thesis ambidexterity

This can be investigated with the help of various scientific concepts. Amburgey and Rao, Tensions in the Integration of Ambidexterity 5. Compiled by the author 4. Accordingly, firm units may acquire supplementary financial resources from their or- ganization to realize an ambidextrous strategy. Hence, Benner and Tushman distinguish between exploratory and exploitation units as follows: First the general underlying research questions, which are to be answered in the course of the study, are stated.

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master thesis ambidexterity

In the literal sense, an ambidex- trous character is able to perform contradictory actions for the purpose of misleading others and making it difficult to perceive his or her true intensions. Missing Definition Unity 7. The following three research questions will be particularly addressed throughout the study: The case of KLM.

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Conversely, a burnout context com- monly overemphasizes performance management. In the modern business world, which is characterized by rapid technological change e. March,Raisch et al. In a consistently changing environment only the best-adapted species will overcome environmental challenges over time. However, if one dimension is neglected, organizational context will create not only a less profitable envi- ronment, but also a detrimental environment in which an ambidextrous strategy cannot suc- ceed.

Outline of the Thesis Source: In the spatial separation model see ambidexteritt 3units are spatially divided into explora- tion and exploitation tasks by either location or function. On the other hand, companies like IBM, founded in ambideexterity year of as a mechanical office equipment supplier, still exist and flourish.

The analytical path of this paper consists of three parts, each focusing on a theoretical pillar. An independent business unit operating with full focus on starting- and improving innovations within the business group.

The contextual ambidexterity concept is based on interper- sonal relationships, thus making it difficult to put into measurable dimensions.