The training takes several years Schneider, , p. In the fifties, people lived to work and values like economic growth and livelihood were top priorities. This overages our society Federal Mi- nistry of Health, While companies could choose their employees in the past, employees can now choose which company they want to work for. German Federal Statistical Office, , p.
The issue-area of organizational culture gained pertinence over the last few decades. Another factor that influences the labour market is the change of values of society. This is mainly due to the low birth rate which is around 1. The presented research paper deals with the current situation on the labour market. Change of Corporate Culture 3. Overall the population pyramid has become more symmetrical. German Federal Statistical Office, , p.
In addition, the number of over s has increased significantly while the number of people under the age of 20 has de- creased considerably.
The current situation on the labour market and the resulting corporate culture
While companies could choose their employees in the past, employees can now choose which company they want to work for. Human Resources policy, strategic and innovative measures are needed to succeed.
Chapter three will illustrate the corporate culture starting with its defintion. To achieve this, small measures such as employee benefits are no longer sufficient, but the entire corporate culture must be questioned and reorien- tated.
The goal is to explain the topic in detail and reflect factors that have changed. Change of Corporate Culture 3. Nicki MarquardtTammy Schmack.
Bachelorthesis by Michaela Barz on Prezi Next
The presented research paper deals with the current situation on the labour market. Abbildung in dieser Leseprobe nicht enthalten Illustration 2: In the context of this paper values are defined as morally presumptuos notions of behavior that are considered desirable in a group, sociaty or culture. There are many reasons for this.
The unfernehmenskultur of the power in the labour market has chan- ged. Economics – Job market economics Why is Germany failing to integrate f Researches like Inglehart and Klagesp.
By the year this number will shrink to between 65 and 70 million. The struggle for professionals starts with the gaining of employees and is progressing in employee retention measures.
The research paper ends with chapter four which sums up the most important findings of this document. Especially for skilled employees and executives the competition is becoming more and more important and tougher.
Finally Process Consultation can support the implementation of the new culture in specific departments. Further the goal and the construction of the research paper are clarified in that chapter. Age structure of the population in compared to own presentation Every year aroundmore workers retire than young people are starting in the labour market.
Adapting means changing and as the culture of an organization is the fundamental base it has to change, too. Few of the many are the lack of specialists, the demographic change and the change of values.
Thus, the number of potential workers will be reduced from For example, carers are paid very poorly and there are hardly any graduates in the so-called MINT mathematics, information, na- tural science, technology subjects. On the other hand, individuals no longer want to subordinate themselves and al- low themselves to be integrated into structures and regulations.
The transformation of the population can no longer be stopped by demographic me- ans. In order to be more successfull than the competitors, companies not only have to be more attractive to the outside but also have to deliver the expected perfor- mance internally von der Oelsnitz et al. Survey Feedback should be used whilst developing the new culture to obtain feedback from employees and increase their involvement in the change process.
These workers are especially professionals and executives Thiele,p. Professionals are people who have completed vocational training or who have a degree as a technician, master oder specialist. The interventions Laboratory Training, Survey Feedback and Process Consultation are compared by assessing studies that tested the effect of those methods. Companies must adapt to these new conditions and present themselves as an attractive employer.
Grundlagen und Relevanz der Unternehmenskultur im Rahmen der Organisationsentwicklung: The training takes several years Schneider,p. The aging and shrinking of society and bache,or of potential employees are the central consequences of demographic change.